Archive for the ‘Basics’ Category

What Type of Business Commitment Do You Want With Your Customers?

Wednesday, December 17th, 2008

Different business models require different levels of commitment to your customers. Generally, the greater the commitment, the more profit potential there could be. Most people seem to want to have as little commitment as possible, because they want the freedom to go where they want and do what ...

What Do Your Readers Want Out of a Squeeze Page?

Wednesday, December 10th, 2008

The primary purpose of a squeeze page isn’t to sell a product for money - it’s to grab a visitor’s contact information for use in marketing to them later. People are becoming more and more aware of the fact that unscrupulous marketers are selling their addresses, phone numbers, and ...

Stand Behind Your Business with a Powerful Guarantee

Thursday, December 4th, 2008

A good guarantee is one of the first things people look for if they’re a new buyer because if you can guarantee your product, it means you believe in it and you know it’s top quality. The lack of a guarantee may set off red flags in a customer’s ...

Paid Versus Free Traffic Techniques

Wednesday, November 19th, 2008

Some webmasters feel that paid traffic methods are more effective and efficient than free traffic methods, but that’s not always true. Some free methods can be just as powerful as paid traffic. You should combine both paid and free traffic generation if you want to get the most out ...

How Should You Handle Customer Service on the Internet?

Wednesday, October 29th, 2008

Customer service in online businesses is more critical than offline businesses because there’s such a disconnect between the customer and the seller. This disconnect is present because of the very nature of the Internet – transactions that occur between the buyer and an automated seller, like a website. How you conduct ...

Here’s What’s in Every Marketing Guru’s Toolbox

Tuesday, October 14th, 2008

Every guru has an arsenal of tools they use on a regular basis. Without these tools, they wouldn’t be where they are now. Those that were still able to achieve the same level of success on their own would have found it much more difficult to reach their ...

Dominating the SERPs with the Power of Web 2.0 Behind You

Monday, October 6th, 2008

Dominating the top results for multiple keyword phrases is a powerful way to corner a market, but it can be very difficult to do this using traditional traffic methods. If you’ve tried to get a single site to rank well in the search engines, you probably know how long ...

Do You Know How to Create a Viral Traffic Storm?

Tuesday, September 30th, 2008

A viral production is one of the most powerful methods of gaining traffic, because it has the potential to spread like wildfire. A truly successful viral marketing campaign needs only a small initial boost and then it continues generating traffic on its own for quite awhile. A viral marketing campaign ...

What Does Your Big Picture Look Like?

Wednesday, September 3rd, 2008

Many entrepreneurs take their eye off the ball and find themselves letting their business slip. Most of the time, this is due to unclear goals and failing to see the big picture. They see their business making very little money, and they feel like it’s just not worth ...

What an Effective Email Marketing Strategy Can Do for You

Tuesday, August 26th, 2008

An effective email marketing strategy requires you to build a relationship with the people on your list. It’s not enough to have a list of 100,000 people and to send them nothing but advertisements. If you do that, you’re probably going to end up with a much smaller list and ...

Tapping Into Your Inner Entrepreneur

Wednesday, August 20th, 2008

Every business owner will face obstacles as they build their online business. Successful entrepreneurs learn to face those obstacles head on, working to overcome them. Time management is one of the most crucial facets of the successful entrepreneur’s arsenal. Learning to work around scheduling conflicts and find time to ...

How to Get Consistent Online Business Traffic

Monday, July 14th, 2008

For some webmasters, traffic generation for their online business is a “set and forget” process. They start a new site, submit a couple of articles, bookmark their own site, then they leave it alone and wonder why their traffic quickly fizzles. Traffic for an internet business isn’t usually something that ...

From $0 to More Than $20,000 per Month

Sunday, June 8th, 2008

Want to know how a high school teacher in his twenties went from making NOTHING online to over $21,096.00 in a month... in 161 days? Well, that's exactly what Lee McIntyre did and he explains step-by-step how anyone can produce similar results. There's a post on Lee's blog where he ...

Using Affiliate Programs to Enhance Your Income Opportunities

Tuesday, June 3rd, 2008

Affiliate marketing, which is when you promote other people’s products and earn a commission on the sale, isn’t an either/or proposition. You can sell your own products and promote other people’s products that complement your own, or you can be a product owner who operates an affiliate program to pay ...

Building an Online Business

Friday, May 30th, 2008

When most men and women get started online, they immediately target ways they can make money. The addiction to seeing sales funnel in (for things you own or items you promote as an affiliate) is strong enough to drown out the nagging whispers that tell you you’re moving too fast ...